Intermittent Reinforcement and the Social Media Void

If what you want is connection through social media, there's a problem. First: it does happen sometimes, so that is sort of addictive, that Skinnerian intermittent reinforcement. But mostly it doesn't happen. There's the void. There are lurkers. There are nut-cases. This is like getting your feedback—your connection—through funhouse mirrors. It is very disorienting.